基础客户四形态

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基础客户四形态

客户四大消费类型
创业者必须知道的事
这是一个统计最常遇到的客户
要吸引优质客户，要极力的提升服务品质

便宜型

老板，可以算便宜一点吗
你们店里最便宜的__
我要最便宜的，有得扣吗？
心态：
能省则省，有问有机会扣
说不定老板会介绍更便宜的
最好免费的，
商品：
日用品，消耗品，电子商品，夜市商品
我的饭不要太多但是我又怕吃不饱

要求形

买了你的产品有保固期吗？
你照片把我拍得很肥很丑，你会拍照的吗？
心态：
我付了钱，我有权利去要求
我是不是难搞，只是要求高
我想要有生活品质，就是要要求
要便宜，要美美
商品：
日用品，电子商品，服务业，
摄影/设计，餐饮业

满意形

哇，看起来好美，我要
这个看起来很适合我
好期待下次推出新货
心态：
这个会提升我的气质
不管需不需要，这个我要定了
心态：
这个商品，我非常清楚

认知性客户

我已经上网做了调查，
这个就是我要的
商品： 精品，包，鞋，时尚服装
咖啡厅
商品： 日用品，电子商品，品牌商品，必须品
专业咨询服务
我要这个，请帮我包起来
老板结帐
（因为他知道要什么，不用讲太多，买了就走）

有时后，是广告吸引来的顾客，
所以，做生意，请自己知道自己要什么
target marketing

如果觉得不错，请分享给你们的朋友，
或是留言，
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